MARKET ENTRY & GROWTH STRATEGY
We deliver go-to-market blueprints, investor roadmaps, and localization strategies to help businesses and institutions grow with clarity and speed in complex markets.
Advising Today. Impacting Tomorrow.
Strategic Advisory
Growth. Execution. Results.
YOUR TRUSTED PARTNER TO WIN IN AFRICA AND THE MIDDLE EAST
WHO WE ARE.
Colibri Advisory Impact (CAI) is a strategic advisory firm built for leaders who want outcomes, not overhead.
We work with governments, investors, and businesses to scale growth across Africa and the Middle East, through strategy that lands, and execution that holds up under pressure.
From go-to-market blueprints to investor programs and national initiatives, our focus is simple: turn direction into delivery, fast.
CAI was founded by Saadia Karam a former senior executive at Microsoft, META, and TikTok. With 18 years leading expansion across global platforms, she brings international perspective and deep regional insight to every mandate.
Our model is lean by design, senior by default, and built to move with clarity and precision when stakes are high. If you’re serious about impact, you’ll want a partner who knows how to get it done. That’s what we do.
EXPERTISE & SERVICES
WHAT WE DELIVER.
AI-DRIVEN BRAND & DIGITAL GROWTH
We help brands integrate AI into strategy, content, and delivery, through messaging frameworks, GenAI pilots, and MarTech audits that scale visibility and performance.
MARKET ACTIVATION & PARTNERSHIPS
We build cross-sector alliances that bring government priorities and private capital together, through strategic partnerships, rollout orchestration, and ecosystem design.
INDUSTRY INSIGHTS
WHERE WE LEAD.
We focus on sectors that drive economies forward, where governments are setting national agendas, investors are committing long-term capital, and businesses are navigating real growth challenges.
Our experience spans public policy, green energy, digital platforms, financial systems, and tourism: sectors where timing, alignment, and execution make the difference. We know these industries because we’ve worked in them, from inside ministries, global tech firms, investment programs, and national campaigns.
Travel & Tourism
We reposition destinations and creative ecosystems for relevance, investment, and sustained growth across global markets.
Government & Public Sector
We advise on national programs, digital economy strategies, and cross-ministerial initiatives, aligning execution with policy ambition.
Technology & Startups
We support global platforms and emerging tech players with go-to-market strategy, localization to scale across the region.
Energy & Green Economy
We work on projects where energy policy meets private capital: green hydrogen, renewables, and the infrastructure behind them.
SUCCESS STORIES
WHAT WE DELIVERED.
CELEBRATED MILESTONES
WHAT WE ACHIEVED.
PARTNERS & CLIENTS
WHO TRUSTED US.
